1st Floor, 72 Abel Smith Street
Te Aro, Wellington 6011
NEW ZEALAND

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johns@tbd.co.nz
Mobile. 021 999 252



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Design for your Trade

Posted: 23 April, 2025

We get to team up with clients from all sorts of industries.

While they all do different things, they share one big need: simple but effective advertising that gets their message out there. They want strategies that showcase what they offer and connect with their audience, helping them stand out in a crowded market. That’s why we focus on creating customised advertising solutions that are tailored to their needs while keeping things straightforward and impactful. Below we’ve detailed some of the ways we do that.

A lot of our clients really benefit from having a simple portfolio website. If you want to learn more about what a portfolio site entails, check out the explanation we have here. By using some smart SEO keywords, you can boost your website's visibility and make sure it shows up in the top search results for your audience and location. Plus, using Google Adwords can help boost that even more! We recommend using Adwords to kickstart your new website. 

Here are some examples of simple portfolio sites we designed for different trades:

Along with digital options, good old-fashioned print collateral like flyers and business cards can help get your message across to clients. But, to really grab their attention, think about providing print materials that do double duty. Things like magnets, rulers, and pens with your branding on them are not just informative; they’re useful too, which means consumers are more likely to keep them. Additionally, if you include some fun or clever messaging to the designs, your business will stick in their minds long after they’ve gotten those items. And remember, knowing your audience well is super important when you’re working with your designer. It helps us create designs that truly connect with the people you want to reach.

We’ve added some examples of collateral we’ve designed with dual purpose.

Finally, one of the best tips we give our trade clients is to get large format signage and banners made. These eye-catching visuals are a fantastic way to grab the attention of a wide audience of people in your area of work, like commuters or shoppers. A lot of our clients initially assume these marketing options would be too pricey, but they can actually be pretty budget-friendly if you approach them the right way. We have significant experience in creating signage solutions that don’t break the bank, as well as making the artwork eye-catching! By teaming up with us, you can create signage that not only stands out but also clearly communicates your brand message, leaving a lasting impression on your audience.

Below are some exterior large format signs we designed.

So, there you have it. These are three awesome design strategies that we use for our trades clients. Each one has its own perks that can help you shine in a crowded market and draw in more customers. If any of these ideas interest you and you're ready to give them a shot, just hit us up! We're here to help with a customised quote that fits your needs and goals. Reach out today, and let’s team up to take your trade business to the next level with some cool design solutions!