Football Central and it’s partner company Sportworx specialise in predominantly football related supplies. The company has developed a strong reputation in the sporting community, both in Wellington and around New Zealand. The company dominates a niche portion of the apparel and sporting market and is driven by innovation in its digitisation pursuits.
Both TBD Digital and Football Central share active participation in various local football clubs and are both active in the New Zealand football community, particularly with functions involving the Wellington Phoenix, where TBD has been in partnership for over 20 years having won multiple acknowledgement awards.
Football Central approached TBD to help with the development of their Shopify based websites, to help upgrade the overall design and functionality along with providing insights and recommendations over the course of our working relationship.